Everybody loves a gift! Regardless of age and gender, a gift can make the recipient loved, cared for and connected with the sender. However, gifting can be a very tricky task as well because the sender might splurge a fortune on it but it might be rendered useless for the recipient because of no utility or dislike! These days, gifting isn’t limited to festivals and special occasions as well. Companies, at every level and scale, big and small, multinationals and startup, are taking note of corporate gifting trend and recognizing their employees’ hard work, efforts as well as felicitation partners and clients on the special days and celebrations. The only need is to understand the do’s and don’ts regarding it otherwise it can do more harm than the benefit.
This corporate gifting trend is far more complicated and difficult to crack than the gifting at a personal level. The reasons could be because when you gift at a personal level, you have a vague idea of what the person might like or not. Also, you aren’t bogged down with the pressure of meeting the cadre of the recipient. But when it comes to corporate gifting to employees, it is to be taken note that you are giving away gifts to the most important resources of your company. For your business partners and clients, it becomes all more important that you tread carefully to not to create any bad vibes whatsoever. Since you aren’t the only one to give away gifts to them, it becomes important that yours is the right gift!